PRIVACY POLICY
Last updated: November 06, 2025
K HOLDINGS I K E, as the data controller (“we”, “our”, or “us”), operating under the brand name Live Better Group, provides this unified Privacy Policy (“Privacy Policy”) to explain how we collect, use, share, and otherwise process personal data of individuals visiting our website https://livebettergr.com/ (the “Website”). This Policy is designed to comply with applicable data protection laws in the European Union (GDPR), Israel, and the United States (including CCPA/CPRA and other relevant federal and state privacy regulations).
This Privacy Policy applies to all Visitors (“Visitor(s)”, “you”, or “your”) worldwide, including individuals residing in the EEA, Israel, and the United States.
Please note: We may have additional privacy policies for other platforms or websites.
WHAT PERSONAL DATA DO WE COLLECT AND PROCESS
You are not legally obligated to provide personal data when visiting our Website; however, without certain information, we may be unable to respond to your inquiries.
1. Personal Data You Provide Voluntarily
We collect personal data that you submit through Website forms, including:
- Name
- Phone number
- Residential city (optional)
- Time zone (optional)
- Free-text message (if provided)
- Property preferences (optional)
Mandatory fields will be marked accordingly. Without mandatory information, we may not be able to process your request.
2. Personal Data We Collect Automatically
We use tracking technologies to analyze Website activity and deliver relevant ads. These include:
Facebook Pixel (Meta)
Tracks user interactions for advertising and conversion measurement.
Cookie name: _fbp
Provider: Meta
Duration: 90 days
Purpose: advertising performance and retargeting
Google Analytics 4
Collects anonymized IP, device information, behaviors, interactions.
Cookies:
— _ga (2 years)
— _gid (24 hours)
Google Ads
Used for remarketing, ad personalization, and conversion tracking.
Cookies include IDE and _gcl_au (90 days).
PURPOSES AND LEGAL BASES FOR PROCESSING
We process personal data for the following purposes and legal bases:
1. Managing Your Contact Request
Examples:
- Confirming receipt of your message
- Responding to your inquiry
- Sending updates related to your request
- Providing details about real estate opportunities in Greece
EU Legal Basis: consent; legitimate interest; steps prior to entering a contract.
US Basis: your consent and our business purpose.
2. Promotional Communications and Advertising
Examples:
- Adding you to promotional lists
- Sending marketing emails
- Retargeting via Meta and Google ads
EU Legal Basis: consent.
US Basis: your consent and legitimate business purposes.
You may withdraw consent anytime (see Section: Withdrawal of Consent).
3. Website Improvement and Analytics
Examples:
- Monitoring Website performance
- Improving user experience
- Developing statistics and insights
EU Legal Basis: consent.
US Basis: legitimate interest and analytics purposes.
4. Litigation and Legal Protection
Examples:
- Managing disputes
- Seeking legal advice
EU Legal Basis: legitimate interest.
US Basis: legally permitted business interests.
5. Compliance with Legal Obligations
Examples:
- Responding to government requests
- Preventing illegal activity
- Fulfilling statutory requirements
EU Legal Basis: legal obligation.
DATA SHARING
We may share personal data with:
- Service providers (hosting, analytics, advertising)
- Social media platforms (Meta, Google)
- Legal authorities (if required by law)
- Professional advisors
- Parties involved in mergers or corporate transactions
All third parties are required to follow appropriate data protection safeguards.
We do NOT sell personal data for monetary gain.
CROSS-BORDER DATA TRANSFERS
Israel
Transfers comply with Israeli Privacy Protection Authority requirements.
EEA (European Economic Area)
Transfers outside the EEA are based on:
- Adequacy decisions, or
- Standard Contractual Clauses (SCCs)
United States
Data of US residents may be processed in the EU, Israel, or other regions. US law may offer different levels of privacy protection.
DATA RETENTION
We retain personal data only as long as necessary to:
- Respond to your inquiries
- Maintain communication
- Fulfill legal obligations
- Defend against legal claims
DATA SECURITY
We use appropriate technical and organizational measures but cannot guarantee absolute security of transmissions over the internet.
YOUR RIGHTS
Depending on your jurisdiction, you may request to:
- Access your personal data
- Delete your personal data
- Correct inaccurate personal data
- Object to certain processing
- Restrict processing for specific periods
- Withdraw consent (including marketing)
- Exercise data portability
- File a complaint with your national data protection authority
US-specific rights (CCPA/CPRA):
Residents of certain US states (e.g., California) may also:
- Request disclosure of collected personal information
- Request deletion
- Opt out of data sharing used for targeted advertising
- Request correction of personal information
To exercise your rights, see Section: Contact Us.
WITHDRAWAL OF CONSENT
You may withdraw consent for marketing communications at any time by emailing:
MINORS
The Website is not intended for minors under 18. We do not knowingly collect data from minors.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy at any time. Changes will be posted on this page.
CONTACT US
K HOLDINGS I K E
Brand: Live Better Group
Phone: +30 6931 843 439
Email: lkholdingsike@gmail.com
Address: Georg. Olimpiou 33-35
Patras, Greece 26222